In 1938 Xerography,
a dry printing process was invented by the American inventor Chester Carlson.
The word ‘Xerography’
comes from the Greek word which means ‘dry
writing’. It was the foundation technology for copiers and laser printers.
Carlson applied for patent in 1939 and in 1942 the patent
was granted to him.
But he was not successful to catch the interest of companies
towards his invention. Later on, Carlson succeeded to negotiate commercial
rights of his invention to Haloid Company in 1947.
This was the biggest deal of the life both for Carlson and
for the company Haloid, which became one of biggest companies in the world due
to this invention. Later on this company was renamed as ‘Xerox’.
In 1967 a young researcher in Xerox's Webster Research
Center in Rochester, Gary K. Starkweather was sitting in his lab thinking instead
of copying someone else's original, if we use a computer to generate the
original and here only the idea of the laser printer was born.
At that time, the lasers were expensive devices, but
convinced that the cost of lasers would drop over time and also there was a
market for laser printing technology, Starkweather stuck to his guns.
His ideas were not meeting the requirements from Xerox
management. Hewas told to stop working on the laser printer project. But he
couldn't.
He just go through with his idea ignoring all ifs and but.
He convinced people to get different parts for building it. The prototype was
ready in 1969. It was built by modifying an existing xerographic copier.
Starkweather disabled the imaging system and created a
spinning drum with 8 mirrored sides, with a laser focused on the drum. Light
from the laser would bounce off the spinning drum, sweeping across the page as
it moved through the copier.
The hardware was completed in just two weeks, but the
computer interfacing and software took almost 3 months to get completed.
Printers were now a pillar of the company's growth strategy.
Starkweather's drive to create the laser printer eventually transformed a small
copier company into one of the world's imaging powerhouses, and revolutionized
the computer printing industry.
When Xerox build the Palo Alto Research Center (PARC) in
California in 1970, Starkweather came for salvation.
Out of hostile territory, he was finally given the freedom to conduct
his research without fear of retribution. Starkweather went to work on building
the laser printer.
In 1971, just nine months after joining PARC, Starkweather
completed the first working laser printer.
He named it as ‘SLOT’, an acronym for Scanned Laser Output Terminal.
The digital control system and character generator for the
printer were developed by Butler Lampson and Ronald Rider in 1972.
The combined efforts
resulted in a printer named EARS (Ethernet, Alto, Research character generator,
Scanned laser output terminal).
The EARS printer was
used with the Alto computer system network and subsequently became the Xerox
9700 laser printing system.
Xerox 9700 was introduced in 1977, it was the industry's
first commercial laser printer.
It was a wild success, few customers would produce the
200000 to 300000 prints per month needed for the unit to be profitable.
Starkweather shifted his research onto personal laser
printers, and again worked against Xerox.
Xerox was a company that liked large, fast laser printers.
They saw departmental units as the profit center for laser printer technology.
Xerox failed to realize that the profit wasn't in the
printer but in the ink toner and the paper. As a result, the company was beaten
up by Hewlett-Packard, which introduced the first personal laser printer in
1980.
Xerox always encouraged new ideas but never really liked to
pursue them for very long. Things like Postscript, the laser printer, the
personal computer, the bitmapped screen, the iconic interface, Ethernet, packet
switching, all of this came out of PARC. And none of it, ended up as a product
of Xerox.
In 1985, Office laser printers become available with high
quality text and graphics. One of them is the Apple LaserWriter, a PostScript
laser printer.
HP LaserJet is
introduced around the same time and uses the same Canon engine as the
LaserWriter.
In 1987 Starkweather however left the company after 24 years
of service. Following a 10-year stint at Apple Computer, Starkweather joined
Microsoft Research in 1997. These days, his main area of research is display
technology.
During mid-1990s, Xerox Majestik offers comparable image
quality and colour to Canon CLC range and the color laser printing market
becomes competitive in the market.
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